Martina Franca Capocollo & Wine Tasting: Puglia Traditions

Taste your way through Puglia's cured meat and wine traditions in a single sitting.

A one-hour tasting activity in Martina Franca where you sample Capocollo di Martina Franca and locally produced wines while learning how artisanal producers make them. You choose between three tasting levels: basic (one cured meat and red wine), medium (six cured meats and rosé), or full (eight cured meats, three cheeses, and three wines). A live guide in English or Italian walks you through the production methods behind each pairing in an authentic, welcoming setting.

The experience

One hour is enough to move through the production story of Capocollo di Martina Franca and the wines that pair with it. You'll taste your way up from the basic option (a single cured meat and red wine IGP Paniere di Puglia), or jump straight to the medium tasting, which brings six types of cured meat (Suino Rosa raised across Italy and Suino Nero raised on the farm) alongside a rosé. The full tasting goes deeper: eight varieties of cured meat, three local cheeses, and three wines spanning Locorotondo white, Benetibi rosé, and Primitivo di Manduria.

What sets this apart is the guided walk through how each thing is made. The guide explains the production methods behind the meats and wines as you taste, so you're not just eating. You're learning why Puglia's producers do what they do. The setting is authentic and welcoming, built around the idea that you'll understand the region better once you know the work that goes into it. A live guide speaks English or Italian, so the explanation lands clearly.

The tasting fits into a morning or afternoon without eating up your whole day, and it's wheelchair accessible if that matters for your group. Infants can come along in a pram or stroller, or sit on an adult's lap. The experience is designed for all fitness levels. You're sitting, tasting, and listening, not hiking or standing for hours.

What’s included

• Your chosen tasting level (basic, medium, or full).
• carefully selected wine pairings matched to each course.
• professional explanation of the production methods behind the cured meats and wines.

Options for this experience

3 options

Basic tastingGuide in English or Italian · 6 departure times: the first at 09:30, the last at 18:00

Medium tastingGuide in English or Italian · 6 departure times: the first at 09:30, the last at 18:00

Full tastingGuide in English or Italian · 6 departure times: the first at 09:30, the last at 18:00

You pick the guide language when booking.

You'll see the exact price of each option when you check availability.See dates and prices

Before you book

Days and timesEvery day6 departure times: the first at 09:30, the last at 18:00

Book up to1d before

AgesAdult (18 and older) · Child (under 18)

GroupUp to 40

Live guideEnglish and Italian

Meeting point and pickupNo hotel pickup: you go to the meeting point. Ends back at the starting point.

Cancellation and refundsFree cancellation up to 24 h before the start. After that, no refund.

Prices and times updated yesterday

Good to know

Low physical effortWheelchair accessibleStroller-friendlyInfants must sit on laps

Operated by Arcadia Tour Operator e DMC

Is this one for you?Pick the full tasting if you want to understand the range of what Puglia produces: eight meats, three cheeses, and three wines give you the whole story in one sitting. The medium tasting works if you want a solid overview without going all-in, and the basic keeps things simple if you're short on time or appetite.

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Top questions

What languages is the tour guided in?

Live guide in English and Italian.

Can children come?

Yes. Ticket types: Child (under 18).

What's the difference between the three tasting options?

The basic tasting includes one cured meat (Capocollo di Martina Franca) and a red wine. The medium tasting adds five more cured meats and switches to a rosé wine. The full tasting brings eight cured meats, three local cheeses, and three different wines (white, rosé, and red) each paired with what you're eating.

How long does the whole tasting take?

The tasting runs one hour from start to finish, including the guide's explanation of how the meats and wines are produced.

What are Suino Rosa and Suino Nero?

Suino Rosa and Suino Nero are pig breeds used to make the cured meats you'll taste. Suino Rosa is raised across Italy, while Suino Nero is raised on the farm where the tasting happens, giving the medium and full tastings their distinct character.