Santos & Guarujá Beach Tour: Coffee & Pelé Museums

Two museums and a swim in one morning or afternoon from São Paulo

An eight-hour guided tour from São Paulo to Santos and Guarujá beaches, with bilingual guide and hotel pickup included. Visit the Coffee Museum to trace Brazil's coffee history, then the Pelé Museum's free collection of the footballer's jerseys and trophies. Finish at Enseada Beach in Guarujá for lunch at a beachfront restaurant and a swim in the ocean.

Step-by-step itinerary

Stops and time spent at each

1. Our Lady of Mount Serrat Fortpassing by
2. Coffee Museum1h · entry included
3. Guarujá4h

Santos and Guarujá Beach Tour

• Climb or take funicular to Monte Serrat
• Visit Coffee Museum
• Explore Historic Center of Santos
• Visit Pelé Museum
• Visit Campina Hill lookout point
• Relax at Enseada Beach
• Visit Porchat Island

The experience

The Coffee Museum anchors the first half of the day. Opened in 1998, it holds documents, objects and audiovisual displays that show how coffee cultivation shaped Brazil's political and economic development from the mid-18th century onward. After that comes the Pelé Museum, free to enter, where you walk through the personal collection of Edson Arantes do Nascimento: jerseys, cleats, balls, awards and trophies from a career the museum frames as the greatest of the 20th century. Both sit in Santos' historic center, which the guide navigates with you.

The second half shifts to the coast. Enseada Beach in Guarujá has the infrastructure for a real afternoon: restaurants line the waterfront, kiosks dot the sand, and rentals (bikes, surfboards, jet skis) sit ready if you want them. You swim in the ocean, eat local food, and the air-conditioned vehicle waits to bring you back. The tour runs eight hours total. Because pickup and drop-off happen at a time and place you choose (not a fixed hotel or a set hour), you can build the rest of your day around it: an early start if you want the museums quiet, or a late one if you're coming from somewhere else in São Paulo first.

Monte Serrat, one of Santos' symbols, sits on the itinerary as well. A 416-step staircase climbs the hill past 14 niches carved with the Stations of the Cross, or you can take the traditional funicular tram to the top. At the summit, an old casino building now serves for leisure, and the panoramic view takes in the historic center, the waterfront and the port. The guide speaks English, Spanish or Portuguese, and the vehicle is air-conditioned throughout.

What’s included

• Air-conditioned vehicle throughout the tour.
• parking fees.
• bilingual guide in English, Spanish or Portuguese.
• pickup and drop-off at a time and location you choose.

Before you book

Days and timesEvery day7 departure times: the first at 07:00, the last at 10:00

GroupPrivate

Live guideEnglish, Spanish and Portuguese

Meeting point and pickupHotel pickup included.

Cancellation and refundsFree cancellation up to 24 h before the start. After that, no refund.

Prices and times updated 2 days ago

Good to know

Low physical effortWheelchair accessibleAccessible transportStroller-friendlyInfant seats availablePets welcomePublic transport nearby

Operated by UpperTour SP

Is this one for you?The eight-hour window fits both museums and a beach afternoon into one departure, but it leaves no time for a second city or a long lunch. Book this when the coast and Santos' history are your main stops for the day.

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Top questions

What languages is the tour guided in?

Live guide in English, Spanish and Portuguese.

What is inside the Coffee Museum in Santos?

The Coffee Museum displays documents, objects and audiovisual resources that trace how coffee cultivation and Brazil's political, economic and cultural development intertwined from the mid-18th century to today. It opened in 1998 and is one of Santos' main tourist attractions.

Can I swim at Enseada Beach, or is it just for looking?

Enseada Beach is set up for swimming and a full afternoon. You can swim in the ocean, eat at beachfront restaurants, and rent bikes, surfboards or jet skis if you want them. The beach has hotels, guesthouses and kiosks along the shore.

What does Monte Serrat offer besides the climb?

Monte Serrat has a 416-step staircase with 14 niches showing the Stations of the Cross, or you can ride the traditional funicular tram to the top. At the summit, an old casino building now hosts leisure and contemplation activities, and you get a panoramic view of Santos' historic center, waterfront and port.

How does pickup work if I'm staying outside a hotel?

Pickup and drop-off happen at a location and time of your choice, so you can arrange to meet the vehicle wherever suits your day in São Paulo: a hotel, an apartment, a metro station or anywhere else you name.

Is the Pelé Museum free to enter?

Yes, the Pelé Museum has free admission. It holds jerseys, cleats, balls, awards and trophies from Edson Arantes do Nascimento's personal collection, tracing his career as a footballer.