World of Coca-Cola Atlanta: General Admission Ticket

Taste global Coca-Cola flavors and snap a photo with the Polar Bear inside the Vault

World of Coca-Cola general admission gives you entry to the Atlanta attraction for approximately two hours, where you taste beverages from the Coca-Cola family worldwide, transform your appearance with AI magic at the Tales from The Soda Fountain mirror, photograph yourself with the Coca-Cola Polar Bear, and step into the Vault to see where the legendary formula is protected. You also experiment in Beverage Lab to sample never-before-released drinks and help shape future flavors.

Step-by-step itinerary

Explore World of Coca-Cola exhibits

• Arrive at World of Coca-Cola
• Experience immersive Coca-Cola history
• Transform look with AI magic
• Explore Vault of the Secret Formula
• Take photo with Coca-Cola Polar Bear
• Taste beverages from around the world
• Visit Beverage Lab for new drinks

The experience

Around two hours is enough time to move through the main experiences without rushing. You start with admission and a security check at the entrance, then move through the galleries at your own pace. The Taste It! section lets you sample beverages from the Coca-Cola family across different regions, so you're not just reading about the brand's global reach. You're tasting it. The Beverage Lab is where the hands-on part happens: you experiment with flavor combinations and sample drinks that haven't hit shelves yet, which means you're actually helping shape what Coca-Cola might release next.

The Vault of the Secret Formula is the centerpiece, a climate-controlled chamber where the actual recipe is kept. You get to step inside and stand in front of it. The AI mirror at Tales from The Soda Fountain lets you transform your look digitally and take a photo, which is the kind of thing people actually want to share. Meeting the Coca-Cola Polar Bear gives you a moment for pictures, and it's one of those branded characters that has been around long enough that people recognize it across generations.

The venue is fully wheelchair accessible, with all areas and surfaces designed for mobility. Infants and small children can bring a pram or stroller, and service animals are welcome. Parking is available on-site for an additional fee, and public transportation options are nearby if you prefer not to drive. A security check happens at entrance, which is standard for attractions in the area.

What’s included

• General admission to World of Coca-Cola in Atlanta.
• tastings of beverages from the Coca-Cola family from around the world.
• access to Taste It! and Beverage Lab where you sample never-before-released drinks.
• AI photo transformation at Tales from The Soda Fountain mirror.
• photo opportunity with the Coca-Cola Polar Bear.
• entry to the Vault of the Secret Formula.
• the chance to experiment with flavor combinations and help shape future refreshment.

Before you book

Days and timesEvery day

AgesAdult (13 to 64 years) · Senior (65 and older) · Child (3 to 12 years) · Infant (under 3): free

Meeting point and pickupNo hotel pickup: you go to the meeting point. Ends back at the starting point.

Cancellation and refundsFree cancellation up to 24 h before the start. After that, no refund.It may be canceled due to bad weather. If that happens, you're offered another date or a refund.

Prices and times updated today

Good to know

Low physical effortWheelchair accessibleStroller-friendlyPets welcomePublic transport nearby

Operated by World of Coca-Cola

Is this one for you?This ticket works best if you want a self-paced experience where you control how long you spend at each exhibit, since the two-hour window is an average and you move through at your own speed. If you're traveling with young children or infants, the venue is fully accessible for strollers and prams, and all surfaces are wheelchair accessible throughout.

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Top questions

Can children come?

Yes. Ticket types: Child (3 to 12 years); Infant (under 3): free.

What happens if it rains?

It may be canceled due to bad weather. If that happens, you're offered another date or a refund. Free cancellation up to 24 h before the start.

What beverages can I actually taste at World of Coca-Cola?

You taste beverages from the Coca-Cola family from around the world in the Taste It! section, and then sample never-before-released experimental drinks in Beverage Lab where you help shape future flavors. Food and drinks beyond these tastings are not included.

Is there a photo opportunity with the Coca-Cola Polar Bear?

Yes, you can snap a picture with the Coca-Cola Polar Bear as part of your visit. The AI mirror at Tales from The Soda Fountain also lets you transform your look digitally before taking a photo.

Can I actually see the Coca-Cola Secret Formula?

The Vault is a climate-controlled chamber where the legendary Coca-Cola formula is protected, and you step inside to see it as part of your admission.

How long does a typical visit take?

The average visit is approximately two hours, which gives you time to move through the main experiences without feeling rushed through any section.

Is World of Coca-Cola accessible if I use a wheelchair?

Yes, all areas and surfaces are wheelchair accessible throughout the venue. Infants and small children can bring a pram or stroller, and service animals are allowed.