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Top Things to Do in Sendai

We compared all 11 experiences in Sendai so you can choose in minutes: real prices, verified reviews and our editorial picks.

★5.0 11 experiences from JP¥ 900 ✓Free cancellation on most experiences

Must-do experiences

Sendai Private Izakaya and Bar Tour: Members-Only Venues
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Most booked
Sendai Private Izakaya and Bar Tour: Members-Only VenuesSendai private izakaya and bar tour with an English or Japanese guide: walk the Iroha side streets and Bunka yokocho to taste sake, yakitori.
29 reviews
4.86★
Duration
3h–5h
Mon–Sat
18:30
Live guide EN · JAFree cancellationfromJP¥ 15,000per person
Sendai & Matsushima tour with licensed guide: Customize your day
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★Top rated
Sendai & Matsushima tour with licensed guide: Customize your daySendai and Matsushima tour with a government-licensed English-speaking guide: pick three to four sites from temples, castles, bays and museums.
23 reviews
4.96★
Duration
6h
Next departure: 16 Mar 2027Live guide EN · JAHotel pickupFree cancellationfromJP¥ 22,000per person
Sendai & Matsushima Half-Day Tour: Customized with Licensed Guide
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Best value
Sendai & Matsushima Half-Day Tour: Customized with Licensed GuideCustomized half-day walking tour of Sendai and Matsushima with a government-licensed English-speaking guide. Pick two to three sites from temples, castles, bays and museums.
26 reviews
4.77★
Duration
4h
start times · Every day
9
Live guide EN · JAHotel pickupFree cancellationfromJP¥ 16,500per person

Recommended (7)

Day Tour from Sendai to Matsushima Bay: 260 Islands
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Travelers' pick
Day Tour from Sendai to Matsushima Bay: 260 Islands
5 reviews
5.00★
Duration
8h
fromJP¥ 26,400per person
Sendai Daikannon & Yamadera Temple Day Tour
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Sendai Daikannon & Yamadera Temple Day Tour
3 reviews
5.00★
Duration
7h
fromJP¥ 26,400per person
Sendai Kitayama Gozan & Daikannon Statue: Half-day walking tour
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Sendai Kitayama Gozan & Daikannon Statue: Half-day walking tour
3 reviews
5.00★
Duration
6h
fromJP¥ 17,100per person
Sendai food tour: Retro alleyways, gyūtan, local tastings
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Travelers' pick
Sendai food tour: Retro alleyways, gyūtan, local tastings
2 reviews
5.00★
Duration
3h
fromJP¥ 15,000per person
Sendai samurai history tour: Date Masamune's legacy and shrines
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Sendai samurai history tour: Date Masamune's legacy and shrines
1 review
5.00★
Duration
7h
fromJP¥ 23,800per person
Yoiakari Sendai Night Park Entry: Lantern Walk Through Light
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Travelers' pick
Yoiakari Sendai Night Park Entry: Lantern Walk Through Light
1 review
5.00★
Duration
30m–1h
fromJP¥ 900per person
Yamagata day trip from Sendai: Yama-dera and Ginzan Onsen
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Yamagata day trip from Sendai: Yama-dera and Ginzan Onsen
1 review
5.00★
Duration
12h 40m
fromJP¥ 54,900per person

More options (1)

Sendai Foodie Tour: Morning Market, Lunch & Treats
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Travelers' pick
Sendai Foodie Tour: Morning Market, Lunch & TreatsWalk through Sendai's morning market and shopping streets, stopping at five shops and restaurants to taste Gyutan, Zunda.
1 review
5.00★
Duration
3h
Mon–Fri
09:00
Live guide EN · ZHFree cancellationfromJP¥ 18,800per person

Sendai at a glance ✓ 2026-11-03

  • Most booked: Sendai Private Izakaya and Bar Tour: Members-Only Venues, JP¥ 15,000 (3h–5h, 4.86★ · 29).
  • Top rated: Sendai & Matsushima tour with licensed guide: Customize your day, JP¥ 22,000 (6h, 4.96★ · 23).
  • Best value: Sendai & Matsushima Half-Day Tour: Customized with Licensed Guide, JP¥ 16,500 (4h, 4.77★ · 26).

Of the 11 experiences: 11 with free cancellation, 10 with instant confirmation, 2 with hotel pickup and 6 bookable last-minute.

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