Martinique Rum Tasting & Les Salines Beach Day Tour

Summary

South Martinique Day Trip: Rum, Views & White Sand Beach

You’ll taste real Martinique rum at its source, snap photos with sweeping island views, and unwind on Les Salines’ soft white sand. It’s an easygoing way to see the south coast—no rush, just good company and local flavor.

What’s the experience like?

Sticky warmth hit me as we stepped out at Trois Rivières. The air smelled faintly sweet, a mix of sugarcane and wood. Our guide, Luc, waved us over—he’s been working at the distillery for years, knew every step of the process. We wandered past old copper stills, hearing about how the rum’s made right here in Sainte-Luce. The tasting wasn’t rushed; I tried a small pour of their agricole rum, sharp at first but mellow after a second sip. If you’re not into alcohol, they’ve got fresh juice too—my friend stuck with that and was happy.

Next, we rolled through Le Marin. Quick stop, but worth it. The lookout spot’s a bit windy—hold onto your hat!—but you get this wide-open view down to the south coast, and if the sky’s clear, you can actually spot St. Lucia on the horizon. Locals sometimes sell coconut water from a cooler near the parking lot. I grabbed one for a couple euros—cold and just a little salty from the ice.

Les Salines Beach was our last stop. It’s long—like, really long—and the sand squeaks under your feet. Coconut trees everywhere, some folks napping in their shade. I found a quiet patch near the far end where you could hear nothing but waves and kids laughing somewhere down the beach. There’s time for a swim or just to stretch out and watch clouds drift by. If you get hungry, there’s usually someone selling accras or ice cream from a cart near the entrance.

Step-by-step itinerary

Day 1 — Rum, Views, and Beach

• Visit Trois Rivières rum distillery and tasting
• Photo stop with view of south island and St. Lucia
• Relax at Les Salines beach

Top questions

Is this tour suitable for kids or people who don’t drink alcohol?

Absolutely! Kids and non-drinkers can enjoy fresh juice or water at the distillery, and there’s plenty for everyone at the beach.

How long do we spend at Les Salines Beach?

You’ll have about an hour and a half to swim, walk, or just relax on the sand.

Do I need to bring cash for anything?

It’s handy to have a few euros for snacks or drinks at Le Marin or Les Salines, as some vendors don’t take cards.

Is hotel pickup included for all areas?

Pickup and drop-off are available in Fort-de-France and Schoelcher only. Let us know your location when booking.

What’s included

We provide rum tastings (or juice/water), comfy air-conditioned transport, and pickup/drop-off in Fort-de-France or Schoelcher when possible. Just bring your swimsuit and a little cash for snacks if you like.