You’ll start your journey with an early hotel pickup in Fortaleza before heading north by comfortable bus or van. After a quick snack stop in Paraipaba, you’ll swap onto a rugged 4x4 jardineira for the final sandy stretch into Jericoacoara village. Expect friendly guides, local tips along the way, and that wild feeling of arriving somewhere completely new.
The first thing I noticed was how quiet the streets of Fortaleza felt at sunrise — just a few vendors setting up and the faint smell of coffee drifting out from somewhere. Our driver, Paulo, waved as he pulled up right on time outside my hotel on Beira Mar Avenue. I’d barely finished my pão de queijo when we were already rolling past Praia do Futuro, picking up another sleepy couple who looked about as unsure about early mornings as I did. The bus was cool inside (thank god for air conditioning) and Paulo had that calm way of explaining things — where we’d stop, what time we’d switch vehicles — that made me relax a bit. It’s funny how quickly the city gives way to open road here; one minute you’re dodging traffic, next it’s all palm trees and red dirt.
About two hours in, we stopped in Paraipaba for what Paulo called “stretching our legs.” There was this tiny bakery where I grabbed a coxinha and some seriously strong coffee — honestly, it tasted better than most airport lattes I’ve had. The place smelled like sugar and fried dough. Back on board, people chatted quietly or dozed off; I kept watching the landscape flatten out until suddenly, around Jijoca de Jericoacoara, everything changed. That’s where we switched into these open-sided 4x4 jardineiras (I didn’t even know that word before). The air felt different — salty and warm — and you could hear nothing but wind and the engine as we bounced over sand tracks toward Jericoacoara village.
I tried to take photos but mostly just ended up laughing as the truck lurched over another dune. Our guide pointed out little things: fishermen waving from far off, goats wandering right across our path (one stared us down for a good minute). It wasn’t glamorous or fancy — more like being let in on a local secret about how people actually get around here. By the time we rolled into Jericoacoara around 1:30pm, sand everywhere (including inside my shoes), I felt like I’d crossed into another world entirely. That last stretch through the dunes is something I still think about sometimes — not sure any photo would do it justice.
The total journey is about 5-6 hours including stops and vehicle change.
Yes, pickup is included from hotels along Praia do Futuro, Beira Mar Avenue, and Praia de Iracema.
The first part is by bus or van; after Jijoca de Jericoacoara you switch to an open-sided 4x4 jardineira for dune travel.
Yes, there’s a short stop in Paraipaba for snacks and stretching your legs.
Estimated arrival is between 1:30 PM and 1:40 PM depending on traffic and weather.
Yes, there’s a tour guide throughout who offers support and tips about Jericoacoara.
Yes, infants can ride with an adult or use a pram or stroller if needed.
Your day includes early morning pickup from your hotel in Fortaleza by bus or van with air conditioning. After a snack break en route in Paraipaba, you’ll switch to an open-sided 4x4 jardineira at Jijoca for the sandy approach to Jericoacoara village. A local guide is with you throughout for tips and support until drop-off at your guesthouse or hotel in Jericoacoara.
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