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England  »  London

London: Frameless Immersive Art Experience & Evening Lates

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1h–2h rating 4.74 (3493 reviews)
summary

Summary

Step into art at Frameless London with 360° galleries and evening vibes

You’ll wander through four immersive art galleries at Frameless London with 360° visuals and surround sound — even moving through interactive spaces where your steps become part of the show. Enjoy evening access during “Lates” sessions (with a drink from the Café Bar if you want), guided by locals who let you take it all in at your own pace. It’s more than looking at paintings; it’s stepping inside them.

experience

What’s the experience like?

“You don’t have to know anything about Monet to feel something here,” our guide said as we shuffled inside Frameless, right off Marble Arch. I grinned because honestly, I’d only recognized Van Gogh’s sunflowers on the posters outside. The place smelled faintly of coffee from the Café Bar, but also that clean, metallic scent you get in new museums — kind of clinical but exciting. We started in the ‘Beyond Reality’ gallery, where Dalí’s clocks melted across every wall and floor. It was weirdly hypnotic; I caught myself reaching out like I could touch the paint (I couldn’t). Someone behind us whispered in French — maybe recognizing a piece — and it made me realize how many different people were just standing there quietly letting it all wash over them.

The next room was ‘Colour in Motion’ and this is where things got a little wild. You actually move around and the art shifts with you — at one point my sleeve brushed a digital swirl that burst into color on the floor. I laughed out loud (probably too loud) and this older couple smiled at me like they’d done the same thing earlier. Our local guide pointed out how some kids had figured out tricks to make bigger splashes of color; honestly, I wished I’d brought my nephew. The soundtrack from Soho Radio played softly in the background — not what I expected for an art gallery, but it worked.

I lost track of time in ‘The World Around Us’. There was this moment when a thunderstorm rolled across a digital seascape and you could almost smell rain if you tried hard enough. People just stood there, faces lit up blue by the projection, nobody saying much. It felt like we were all waiting for something to happen — or maybe just not wanting to leave yet. The last gallery was more abstract, shapes bleeding through fabric panels while people wandered around half-lost. Honestly, I still think about that view of swirling colors when I close my eyes at night.

I didn’t expect to want a drink after all that (art usually makes me tired), but we grabbed something from the bar before heading back through for another look. Apparently on Fridays and Saturdays they do these “Frameless Lates” sessions for adults only — so yeah, less crowded and you can bring your drink along while wandering through all four galleries again. Not sure if it’s the art or just being out late in London with strangers who are also quietly amazed by moving paintings, but it stuck with me longer than most museum visits ever do.

1h–2h
itinerary

Step-by-step itinerary

Day 1 — Visit Frameless immersive art experience

  • Arrive at Frameless in London
  • Explore Beyond Reality gallery
  • Experience Colour in Motion gallery
  • Discover The World Around Us gallery
  • Walk through The Art of Abstraction gallery
questions

Top questions

Is Frameless London suitable for children?

Is Frameless London suitable for children?

Yes, Frameless welcomes all ages during regular hours and is stroller accessible.

What artists are featured at Frameless?

What artists are featured at Frameless?

You’ll see works reimagined from Monet, Rembrandt, Van Gogh, Dalí, Cezanne, Kandinsky and more.

Where is Frameless located?

Where is Frameless located?

It’s just moments from Marble Arch in central London.

What are “Frameless Lates”?

What are “Frameless Lates”?

Lates are after-hours sessions on Friday & Saturday nights for guests aged 18+ with drinks allowed inside.

Is Frameless wheelchair accessible?

Is Frameless wheelchair accessible?

Yes, all areas are wheelchair accessible including restrooms and entrances.

Can I bring my own food or drink?

Can I bring my own food or drink?

No outside food or drink allowed, but there’s an in-house Café Bar available.

How long does the experience take?

How long does the experience take?

You can explore at your own pace; most visitors spend 1–2 hours inside.

Are service animals permitted?

Are service animals permitted?

Yes, service animals are allowed throughout Frameless London.

inclusions

What’s included

Your visit includes entry tickets to all four immersive galleries at Frameless London plus access to their in-house Café Bar for drinks or snacks whenever you need a break from exploring digital masterpieces reimagined by iconic artists.

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